If you attended this year’s Home Care Association of Florida (HCAF) conference, I hope we had the chance to connect during the event! I had the pleasure of presenting one of the most energizing sessions of the conference.
In a market where most home care agencies look identical to referral sources, one framework is helping forward-thinking agencies capture significant market share from competitors. It's called the Total Patient Care Delivery Model, and it's revolutionizing how top agencies position themselves with hospitals, physicians, and other referral partners.
Have you ever walked out of a sales call thinking, "That conversation went nowhere"? You're not alone. Most home care sales representatives struggle with structuring effective conversations that actually lead to referrals.
Ever walk out of a medical office feeling like you just wasted your time? You're not alone. Most home care sales reps leave doctor's offices empty-handed because they're asking all the wrong questions.
